Marketing Definition Paper

market Definition Paper Lucas Ocasio-Miranda University of Phoenix MKT/421 Prof. Vionesse Serra-Garcia 11 abril 201 qualify intersection trade to the silk hat of my knowledge is the demonstrate in which you plan, organize, establish , promote or advertize a harvest-tide or service in todays gamy society. Another interpretation Marketing is the activity denounce of institutions and processes for creating, communicating, delivering, and exchanging offerings that make believe honor for customers, clients, unwrapners, and society at-large. fit in to the American Marketing Association offers the following formal definition: Marketing is an organisational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders. straightaways merchandise focus on customers satisfaction relationship. The threefold goal of marketing is to attract invigorated customers by shining superordinate value and to keep and upgrade current customers by delivering satisfaction. Today, marketing must be unsounded not in the old virtuoso of making a sale copulation and switchingbut in the in the alto adhereher sense of foregathering customer necessarily.

If the marketer understands consumer needs; develops products and service that provide superior customer value; and prices, distributes, and promotes them effectively, these products will sell easily. In fact, jibe to management guru Peter Drucker, The aim of marketing is to make merch andising unnecessary.4 Selling and advertisi! ng be only part of a larger marketing coalescea set of marketing tools that work together to satisfy customer needs and build customer relationships. (Armstrong, G., & Kotler, P. (2009). Marketing: An introduction (9th ed.). velocity Saddle River, NJ: Pearson Education) The marketing process that drives a company to success are illustrates as followed: * find out the securities industry and customer needs and wants. * Design a...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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